What Hotel Does Robert De Niro Own in New York?

Robert De Niro's New York hotel is The Greenwich Hotel, an 88-room boutique property in TriBeCa that he co-developed and co-owns with hoteliers Ira Drukier and Richard Born. It is not a licensing deal or a name on a plaque. De Niro helped plan the building, pushed for its handmade, deliberately irregular look, and anchored it with Locanda Verde, the Italian restaurant off the lobby that has become a Tribeca institution in its own right.

The hotel sits a few blocks from the Tribeca Film Festival's home turf, the festival De Niro co-founded to revive a neighborhood that had been badly damaged in the September 11 attacks. The hotel and the festival are two halves of the same story: a famous local resident betting on TriBeCa when few others would. This page covers the hotel itself, who owns what, what a stay actually involves, the other De Niro hospitality ventures in New York, and what to do around the property once you are standing in the neighborhood.

The Greenwich Hotel in Tribeca Is the Hotel Robert De Niro Owns

The hotel Robert De Niro owns in New York is The Greenwich Hotel, located in TriBeCa in Lower Manhattan. He co-developed it with Ira Drukier and Richard Born, the pair behind the luxury hotel group that runs several downtown properties, and the three remain its owners. The building holds 88 rooms and suites, a small pool and spa in the cellar, a leafy interior courtyard, and the restaurant Locanda Verde at street level.

De Niro's role in the project was unusually hands-on for a celebrity investor. The design brief called for a building that looked older than it was, with salvaged materials, hand-finished surfaces, and a deliberately imperfect, almost medieval feel. Rooms are individually decorated rather than stamped from a template, with wood beams, rich textiles and deep tubs. The look is closer to a wealthy friend's townhouse than to a corporate luxury chain, which is exactly what the owners wanted.

The hotel's public identity is quiet by design. There is no flashy marquee, and the entrance sits on a calm Tribeca block rather than on a tourist artery. That understatement is part of the draw for the film-industry clientele who fill the bar and the courtyard. Walk past at the right hour and you will spot the mix the neighborhood is known for: residents, industry people, and visitors who booked months ahead.

For travelers planning a wider trip, the hotel makes a good anchor for exploring Lower Manhattan. The things to do in NYC page on this site covers the full sightseeing circuit, and several of the biggest draws, from the 9/11 Memorial to the Hudson River waterfront, sit within a short walk or one subway ride of TriBeCa.

Who Owns the Greenwich Hotel with De Niro, and What Is Inside

Robert De Niro owns The Greenwich Hotel jointly with Ira Drukier and Richard Born, the hoteliers whose company also operates other downtown Manhattan boutique properties. De Niro is the public face of the ownership group, but the day-to-day hotel operation sits with his partners. Inside, the property holds 88 individually designed rooms, a courtyard, a subterranean pool and spa, and the ground-floor Italian restaurant Locanda Verde, which operates independently of room bookings.

The partnership matters for understanding what the hotel is. Drukier and Born bring the hospitality machinery, the staffing standards and the operational discipline, while De Niro brings vision, celebrity gravity and deep local credibility. The same trio's fingerprints appear across downtown New York hospitality, which is why The Greenwich feels like part of a family of properties rather than a one-off vanity project.

Inside, no two rooms are alike. Designers assembled the interiors from reclaimed wood, brick, stone and textiles so that the building reads as accumulated rather than constructed. The courtyard, hidden from the street, is the hotel's social heart in warm months, and the Shibui Spa, with its lantern-lit pool, is one of the more unusual wellness spaces in any New York hotel. Guests also get access to a small private guest house, the TriBeCa Penthouse, a freestanding townhouse-style unit that ranks among the most expensive places to sleep in the neighborhood when it is available.

Locanda Verde deserves its own sentence or two. The restaurant, run by chef Andrew Carmellini's group, serves rustic Italian in a room that hums from breakfast through late dinner. Non-guests can and do book tables, so you do not need a room key to eat there. That makes the hotel a realistic food destination even for travelers staying elsewhere. It also means the property contributes to the neighborhood's dining scene rather than drawing from it, a distinction regulars appreciate.

Here is the honest overview of De Niro's New York hospitality footprint as it stands:

Can You Stay at the Greenwich Hotel, and What Should You Expect?

Yes, The Greenwich Hotel is open to the public and books rooms like any hotel, though availability is tight and rates sit firmly in the luxury tier. Expect individually furnished rooms, courtyard access, the Shibui Spa pool, and service calibrated for a clientele that values discretion. Rates vary constantly by season and demand, so check the hotel's own booking page for live pricing rather than trusting any third-party figure, including this page.

A few practical notes help set expectations. The hotel is small, which means the room types genuinely differ; some suites are vast, multi-room affairs, while entry-level rooms are compact by design. Families do stay here, but the property skews toward couples and business travelers who want privacy. The neighborhood is residential and quiet at night, a sharp contrast with Midtown hotel strips, so if your trip centers on Times Square shows you will trade convenience for calm.

Booking strategy is straightforward. Reserve as early as your dates allow, especially around the Tribeca Film Festival in spring, when the neighborhood fills with visitors and the hotel's regulars claim rooms first. Cancellation terms appear at booking, so read them before confirming. If the price is beyond the budget, Locanda Verde remains fully accessible, and the courtyard bar is open to guests with reservations.

For travelers weighing where to sleep in the city more broadly, the where to stay in NYC guide compares neighborhoods and price tiers across all five boroughs, including whether a splurge property like this one fits your itinerary.

What Else Does Robert De Niro Own in New York?

Beyond The Greenwich Hotel, Robert De Niro co-founded the Nobu brand with chef Nobu Matsuhisa, which operates restaurants and hotels in New York and worldwide, and he co-owns Tribeca Grill, the restaurant on Franklin Street that helped anchor the neighborhood's revival. He also co-founded the Tribeca Film Festival and holds a stake in the surrounding real estate through his production and investment ventures, making TriBeCa itself his largest New York project.

The Nobu story is the biggest piece. De Niro, Matsuhisa and their partners built a global hospitality brand out of a single restaurant partnership, and New York has carried several Nobu locations, including downtown and Midtown outposts. The brand later expanded into hotels, though those properties operate as a licensed brand system rather than as buildings De Niro personally runs. His role is founder and co-owner at the brand level, not hotelier of record. More of these guides are collected on New York City Travel Guide.

Tribeca Grill is the more local story. The restaurant opened on Franklin Street as one of the early bets that TriBeCa could become a dining destination, and it remains a useful marker of how early De Niro committed to the area. The Tribeca Film Festival, co-founded with Jane Rosenthal and Craig Hatkoff, completed the triangle: a hotel, a restaurant and a festival, all within a few blocks of each other, all pulling in the same direction.

The real estate footprint rounds it out. De Niro's production company has long been based in the neighborhood, and he has been involved in TriBeCa property development beyond the hotel itself. The cumulative effect is that asking what he owns in New York is almost the same as asking what he has built in one small corner of it.

What to Do Around the Greenwich Hotel in TriBeCa

Around The Greenwich Hotel, TriBeCa offers the 9/11 Memorial a short walk south, the Hudson River Park waterfront to the west, Washington Market Park, and a dense cluster of high-end restaurants and galleries. The neighborhood is compact and flat, built on a colonial-era street plan, so it walks well. Most visitors pair it with the Statue of Liberty ferry at Battery Park or a loop through SoHo and Chinatown.

The memorial deserves plain treatment: the 9/11 Memorial plaza, with its two reflecting pools, is free to visit and open daily, and the museum beneath it requires a ticket. It sits at the southern edge of the walk from TriBeCa, and the whole route passes through blocks that carry the neighborhood's history visibly. The 9/11 Memorial and Museum guide on this site covers tickets and timing in detail.

West of the hotel, the Hudson River waterfront gives you running paths, piers and sunset views across to New Jersey. South, you reach Battery Park and the departure point for the official Statue of Liberty and Ellis Island ferry, the only operator authorized to land on the islands. East and north, the cast-iron blocks of SoHo and the streets of Chinatown and Little Italy make a natural half-day loop, and a guided food walk through those neighborhoods pairs well with a hotel base in TriBeCa.

Getting to Tribeca: Subway and Fare Facts

To reach The Greenwich Hotel by subway, take the 1 train to Franklin Street, the closest stop, or the A, C or E trains to Canal Street and walk south. A single subway ride costs $3.00, paid by tapping a contactless card or device through OMNY, and the system caps your fares automatically at $35 in a rolling seven-day period. There is no pass to buy; the cap applies on its own.

Two fare facts catch returning visitors off guard. The MetroCard is retired: as of 1 January 2026 the MTA no longer sells or refills them, so any guide telling you to buy a 7-day unlimited on arrival is describing a product that no longer exists. The $35 OMNY weekly cap replaced it. And the cap only works if you tap the same physical card or phone every ride; mixing a plastic card with a phone breaks the cap silently.

Taxis and rideshares reach TriBeCa easily from anywhere in Manhattan, though downtown traffic in the evening rush can slow the last half mile. From JFK, the AirTrain plus the subway or the LIRR is the standard route into Lower Manhattan. If your visit to the neighborhood is part of a first trip to the city, the NYC for first-timers guide lays out the arrival logistics end to end.

Is the Greenwich Hotel Worth Visiting Even If You Are Not Staying?

For most travelers, yes, in a limited way: you can eat at Locanda Verde, sit in the courtyard bar with a reservation, and see the building's exterior on a Tribeca walk, all without a room. Whether that is worth it depends on your interest. Film fans and architecture readers get real value from the visit, while travelers with no attachment to De Niro will find better uses of a day elsewhere in the city.

The honest framing is this: The Greenwich Hotel is a working luxury hotel, not a tourist site. Nobody offers tours of the guest floors, and the spa and courtyard are for guests and diners. What the public gets is the restaurant, the bar, and the pleasure of standing on a block that one famous resident helped rescue. TriBeCa's revival after the September 11 attacks is the real story, and the hotel is one chapter of it.

If you do go, make it part of a walk rather than a destination in itself. Start at the 9/11 Memorial, walk north through TriBeCa past the hotel and Tribeca Grill, cut west to the river, then loop east toward SoHo. That route takes a couple of unhurried hours and shows you Lower Manhattan at its most livable. Book Locanda Verde for lunch if you want the interior experience without the hotel bill.

Common Questions About Robert De Niro's New York Hotel

The questions below cover the details readers ask most: the exact hotel, the ownership split, whether the restaurant is open to the public, what a stay costs, and how the hotel fits into TriBeCa's wider story. Each answer is short and sourced from the hotel's own published information and verified city facts. If your question is not here, the sections above cover the neighborhood, transit and booking practicalities in more depth.

what hotel does robert de niro own in new york?

Robert De Niro co-owns The Greenwich Hotel, an 88-room boutique hotel in TriBeCa, Lower Manhattan. He developed it with partners Ira Drukier and Richard Born, and it opened with the deliberately handcrafted, aged look he pushed for. The hotel includes the restaurant Locanda Verde, a courtyard, and the Shibui Spa with its lantern-lit pool.

Does Robert De Niro own any other hotels in New York?

Not in the same direct way. He co-founded the Nobu brand with chef Nobu Matsuhisa, which operates restaurants and branded hotels globally, including New York locations, but those properties run under a brand system rather than as buildings he personally operates. His hands-on New York hospitality holdings are The Greenwich Hotel and the restaurant Tribeca Grill.

Can you eat at The Greenwich Hotel without being a guest?

Yes. Locanda Verde, the Italian restaurant at the hotel's base, takes bookings from the public for breakfast, lunch and dinner, and the courtyard bar serves non-guests with reservations. You do not need a room key to enter the restaurant, which makes the hotel a realistic stop even if you are staying elsewhere in the city.

How much does a room at The Greenwich Hotel cost?

Rates sit in the luxury tier and move constantly with season and demand, so no fixed figure belongs on this page. Check the hotel's own booking site for live pricing. Expect the tightest availability in spring, when the Tribeca Film Festival fills the neighborhood, and book as early as your dates allow.

Where in New York is The Greenwich Hotel located?

In TriBeCa, the Triangle Below Canal Street in Lower Manhattan. The closest subway stop is Franklin Street on the 1 train, with the Canal Street station on the A, C and E trains a short walk away. The 9/11 Memorial, the Hudson River waterfront and SoHo are all within easy walking distance.

Why did Robert De Niro build a hotel in TriBeCa?

Because he was already one of the neighborhood's most committed residents. He co-founded the Tribeca Film Festival to draw people and money back to Lower Manhattan after the September 11 attacks, and the hotel, along with Tribeca Grill, extended the same revival effort. The hotel is one piece of a decades-long investment in the area where he lives and works.